Personalized Product Recommendations

The block with personalized recommendations on the website is needed to offer customers other products that may interest them and increase the average check. This is one of the best ways to permanently boost the percentage of sales while simultaneously improving the service. How to do it? The simplest solution is to show the user… Continue reading Personalized Product Recommendations

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Server-side tracking in Magento 2

Before delving into how Server-side tracking works in Magento 2, setting up and configuring Google Analytics 4 for Magento 2 is essential. Google Analytics has long been a primary tool for tracking and analyzing website data, providing valuable insights into user behavior and performance metrics. Integrating GA4 into the server-side implementation of Magento unlocks many… Continue reading Server-side tracking in Magento 2

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Magento Security Tips: Features to Protect Your Online Store

In today’s digital age, data breaches are a constant concern. Your customers deserve a secure online shopping experience, and Magento 2 offers built-in security features to help. However, the landscape of cyber threats is constantly evolving, with hackers becoming more sophisticated in their tactics. To stay ahead of these threats and maintain the trust of… Continue reading Magento Security Tips: Features to Protect Your Online Store

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Difference Between Websites, Stores, and Store Views. Part 2

Magento 2 is a powerful e-commerce platform that enables businesses to create impressive online stores. One of the key features of Magento 2 is the ability to manage multiple websites, stores, and store views within a single administrative interface. This article will explore how multi-website, multi-store, and multi-view capabilities can be used in various scenarios,… Continue reading Difference Between Websites, Stores, and Store Views. Part 2

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Unlocking Seamless Payments: Fixing PayPal Payflow Pro Errors in Magento Stores

As you know, PayPal is considered one of the best payment methods recognized worldwide. This is why adding this payment method to the checkout page of a Magento store makes it more appealing to users. Additionally, several PayPal payment options make it even more flexible and versatile within Magento. What causes the error and how… Continue reading Unlocking Seamless Payments: Fixing PayPal Payflow Pro Errors in Magento Stores

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Mail Logger

The continuous flow of emails is the heart of communication in a modern online store. However, as email volumes and their significance grow, the need for convenient and efficient tools to manage this communication becomes crucial. It is where “Mail Logger” steps in – a powerful tool designed to optimize email handling. Mail Logger takes… Continue reading Mail Logger

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Magento UI components

In the dynamic world of web development, seamless communication between user interface (UI) components is crucial to ensure a smooth and cohesive user experience. In Magento, a popular e-commerce platform, developers often encounter the challenge of passing data between various UI components efficiently and securely. This is where a custom linking mechanism comes into play,… Continue reading Magento UI components

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Top 5 recommendations for small business

Whether you’re starting a new business or already have one, it’s critical to have a marketing strategy that includes a solid online presence for your brand. Marketing is meant to raise brand awareness and build a pipeline of qualified leads that turn into sales. Generating more revenue is a significant concern for many businesses. Many… Continue reading Top 5 recommendations for small business

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Difference Between Websites, Stores, and Store Views in Magento 2

If you venture into Magento, it is vital to understand the differences between websites, stores, and store views. In this blog post, we will decompose these concepts in a friendly and accessible way. In the end, you will have a crystal-clear understanding of how they relate to each other and contribute to the success of… Continue reading Difference Between Websites, Stores, and Store Views in Magento 2

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Salable Quantity in Magento 2: What You Need to Know

If you are an online dealer who uses Magento 2, then you are probably familiar with the term “Saleable Quantity.” But what does that mean exactly, and why does it matter to your company? In simple terms, Salable Quantity refers to the available quantity of a product that can be sold or allocated to customers… Continue reading Salable Quantity in Magento 2: What You Need to Know

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